Pricing | $500/mo + 5% Ad Spend, Everything Included — OpsBlu

One plan. Every channel. Half the industry rate.

No tiers, no à-la-carte, no setup fees. $500/mo + 5% of ad spend, month-to-month. The audit's free, the tracking's included, the team's the same one every week.

Managed Marketing

$500 /mo + 5% of ad spend
  • PPC: Google Ads, Microsoft Ads (Search, Shopping, PMax, YouTube, Display)
  • Paid social: Meta, TikTok, LinkedIn, Pinterest, Snapchat
  • Email marketing: flows + campaigns (Klaviyo, Mailchimp, HubSpot)
  • Social media: 3-5 posts/wk per channel + community management
  • Creative coordination: static, video, UGC (add-on at Starter; included at Growth+)
  • Analytics + tracking: GA4, GTM, server-side, CAPI, Enhanced Conversions
  • Continuous website + pixel monitoring (built in-house, free for clients)
  • Weekly written reports + bi-weekly strategy calls
  • Free initial audit + monthly audit re-runs to catch regressions

What you'd pay at every spend level.

Your ad spend Typical agency (15%) OpsBlu
$2K/mo $800/mo $600/mo
$5K/mo $1,000/mo $750/mo
$10K/mo $2,000/mo $1,000/mo
$25K/mo $4,000/mo $1,750/mo
$50K/mo $7,500/mo $3,000/mo

Typical agency rates are channel-only and exclude tracking, audits, and creative coordination — which most charge $1K-$5K extra for. Our number is the total.

Standalone Website + Tracking Audit

$500 one-time

Same audit we run for managed clients — performance, accessibility, SEO, security headers, GA4/GTM/pixel health, attribution gaps. Delivered as a written punch list with priority order.

Credited back to your retainer if you become a managed client within 90 days.

Free preview audit →

Pricing questions

What's the actual all-in cost?

$500/mo flat + 5% of total ad spend, billed monthly. On $5K/mo spend: $750/mo total. On $20K/mo spend: $1,500/mo total. No setup fees, no add-on invoices for tracking work or audits.

How does this compare to other agencies?

Most agencies charge 10-20% of ad spend, often with no flat fee — which incentivizes them to grow your spend, not your ROAS. Our flat-fee model means we're paid to make every dollar work harder. We're typically 40-60% cheaper than equivalent retainers.

Are there setup fees?

No. Onboarding, tracking implementation, account audit, and first-month campaigns — all included in the first month's fee.

What's the contract length?

Month-to-month. We recommend at least 3 months to see meaningful optimization, but you can leave anytime with 30 days notice.

What's the minimum ad spend?

We recommend $1,000/mo minimum across all channels. Below that, the math gets hard for everyone — the algorithms need data, and you need volume to learn from.

Is the audit really free?

Yes. The initial site + tracking audit is free, with no commitment. Existing clients get continuous monitoring and a monthly re-run — also free, as long as you're a client.

What if I just want one service?

Pricing doesn't change with channel count. You can start with PPC only and add channels as you grow without renegotiating the deal.

Half the price. Six times the surface area.

Start with the free audit. The math will speak for itself.