TYPO3
Overview
TYPO3 is a free, open-source PHP-based enterprise content management system widely used in Europe, particularly in Germany, Austria, and Switzerland. Known for its scalability and flexibility, TYPO3 powers complex websites for corporations, government organizations, and universities.
Best For: Enterprise organizations requiring a scalable, flexible CMS with strong multilingual and multi-site capabilities.
Market Position: Leading enterprise open-source CMS in Europe, competing with Drupal, Adobe Experience Manager, and Sitecore.
Core Features: Multi-site/multi-language, flexible content modeling, workspaces, versioning, and granular permissions.
Analytics Capabilities
TYPO3 supports comprehensive analytics through:
- Native Analytics: Limited built-in statistics; external tools preferred
- Google Analytics Integration: Extensions and TypoScript configuration
- GTM Support: Full support via extensions or manual implementation
- Third-Party Pixels: Flexible implementation via Fluid templates or extensions
Data Layer Support
Data layer implementation in TYPO3:
- Implemented via Fluid templates or extensions
- TypoScript configuration for dynamic values
- Full control over structure and content
Popular Analytics Extensions
Key TYPO3 extensions for analytics:
- google_analytics - Basic GA integration
- google_tag_manager - GTM integration
- matomo_integration - Privacy-focused analytics
- cookieman - Cookie consent with tracking integration
Quick Links
Platform-Specific Considerations
TypoScript Configuration
TYPO3 uses TypoScript for configuration:
page.headerData.100 = TEXT
page.headerData.100.value = <!-- Analytics code here -->
Understanding TypoScript is essential for tracking implementation.
Multi-Site/Multi-Language
TYPO3 excels at complex site structures:
- Configure tracking per site tree
- Consider separate GA4 properties per site
- Handle language-specific conversion tracking
GDPR/Privacy Compliance
Strong focus on privacy in TYPO3 community:
- Many privacy-focused extensions
- Cookie consent integration
- Server-side tracking options
- Matomo as popular alternative to GA
Caching
TYPO3 has sophisticated caching:
- Page caching can affect dynamic tracking
- Use USER_INT for uncached content
- Consider cache-aware data layer implementation
Version Considerations
| Version | Status | PHP Requirement | Notes |
|---|---|---|---|
| TYPO3 13 | Current | PHP 8.2+ | Latest LTS |
| TYPO3 12 | Supported | PHP 8.1+ | Active LTS |
| TYPO3 11 | Supported | PHP 7.4+ | Extended LTS |
Getting Started
- Install analytics extension from TER or Composer
- Configure via TypoScript or extension settings
- Implement cookie consent for GDPR compliance
- Set up data layer for enhanced tracking
- Test across cached and uncached pages