Spotify Ads Troubleshooting & Debugging | Blue Frog Docs

Spotify Ads Troubleshooting & Debugging

Troubleshooting playbook and diagnostics checklist for Spotify Ads.

Symptom Library

  • Spotify Pixel not loading or firing events
  • Conversion tracking showing zero conversions
  • Audio ad impressions not recording
  • Promo code attribution not working
  • Campaign delivery pacing issues
  • Creative file format rejections
  • Audience size too small for targeting

Investigation Workflow

  1. Verify Spotify Pixel installation in browser developer tools
  2. Check pixel event firing in Network tab
  3. Review campaign delivery status in Ad Studio
  4. Validate audio creative specifications (MP3, 128kbps)
  5. Test promo codes are unique and properly configured
  6. Check audience segment size meets minimum (1,000 users)

Tools & Logs

  • Browser Developer Tools (Network and Console tabs)
  • Spotify Ad Studio dashboard
  • Audio file validators for creative specifications
  • UTM parameter testing tools
  • Promo code tracking spreadsheets
  • Third-party attribution platforms (Nielsen, Veritone)

Escalation & Communication

  • Spotify Ads Support via Ad Studio
  • Spotify for Brands help center
  • Account manager for managed service clients
  • Community forums for general questions
  • Creative support for ad file issues

Preventive Maintenance

  • Monthly pixel health audit
  • Quarterly review of promo code performance
  • Regular creative asset compliance checks
  • Weekly monitoring of campaign pacing
  • Monthly audience segment refresh
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