Invite a User to Adobe Analytics

Follow this runbook whenever the collaborator needs to be added to your Adobe organization or assigned to additional report suites.

Prerequisites

Confirm which Adobe organization and IMS region the engagement will use.
Collect the collaborator’s service account email and preferred identity type (Adobe ID, Enterprise ID, or Federated ID).
Identify the Analytics product profile(s) and virtual report suites that should be shared.
Ensure you have System Administrator or Product Administrator rights in the Adobe Admin Console.

Sign in to adminconsole.adobe.com and choose the correct organization.
Navigate to Products → Adobe Analytics and open the product profile that should govern access.
Select Users → Add User.
Enter the collaborator’s service account email. Choose the correct identity type and click Next.
Assign the appropriate Product Profile plus any additional report suites or tools (e.g., Workspace, Report Builder).
Optional: add a note referencing the engagement or ticket number so future audits know why access was granted.
Send the invitation. Adobe will dispatch an email for acceptance if the account isn’t already part of your org.

Confirm the account appears under the product profile with the expected roles.
Notify your collaborator’s project team that access is live and share any MFA or VPN requirements.
Update your internal access tracker and contract documentation with the invitation date.

Invitation pending for 24+ hours: Resend from the Admin Console and verify the email spelling. Federated IDs may need to be pre-provisioned by your identity team.
Report suite missing: Edit the product profile’s permissions or add a supplemental profile scoped to the suite.
Need temporary access: Set an expiration reminder and document the sunset date in your tracker.