COPPA Compliance Guide
The Children’s Online Privacy Protection Act (COPPA) is a U.S. federal law designed to protect the privacy of children under 13 years old. It regulates how websites, apps, and online services collect, use, and share children’s personal information, ensuring parents have control over their child’s data.
1. Overview
-Full Name: Children’s Online Privacy Protection Act (COPPA)
-Short Description: A U.S. law that protects the personal information of children under 13 by requiring parental consent for data collection.
-Enforcement Date: April 21, 2000 (Updated in 2013 for mobile apps, social media, and new data types.)
-Governing Body: Federal Trade Commission (FTC)
-Primary Purpose: Ensure children’s online privacy is safeguarded and prevent unauthorized collection of their personal data.
2. Applicability
-Countries/Regions Affected: United States (but applies globally to any website or app collecting data from U.S. children under 13).
-Who Needs to Comply?
- Websites & apps directed at children under 13.
- General websites that knowingly collect data from children.
- EdTech platforms, online games, and kid-focused social networks.
- Streaming services, advertisers, and data brokers handling children’s data.
-Industry-Specific Considerations: - Gaming & Social Media – Requires strict age verification & parental consent.
- EdTech & E-learning – Must provide clear privacy notices to parents.
- Entertainment & Video Streaming – Platforms must limit tracking & ad targeting for kids.
3. What COPPA Governs
-Types of Data Covered:
Personally Identifiable Information (PII) – Name, address, phone number, email.
Online Identifiers – IP addresses, cookies, device IDs, unique user tracking.
Geolocation Data – Precise location tracking of children under 13.
User-Generated Content – Photos, videos, audio recordings.
Behavioral Data – Browsing history, in-app interactions, ad engagement.
-Key COPPA Requirements:
- Parental Consent Required – Businesses must obtain verified parental consent before collecting children’s data.
- Data Minimization – Platforms should only collect necessary data and delete it when no longer needed.
- Parental Control & Data Access – Parents must be able to review, delete, or opt-out of data collection.
- No Behavioral Advertising – Targeted advertising based on children’s browsing habits is prohibited.
- Security Measures – Businesses must protect children’s data from breaches and misuse.
4. Compliance Requirements
Key Obligations
Post a Clear Privacy Policy – Must explain what data is collected, why, and how it’s used.
Obtain Verifiable Parental Consent – Parents must approve data collection before it happens.
Allow Parental Control Over Data – Provide methods for parents to review, delete, or revoke consent.
Do Not Condition Services on Data Collection – A child cannot be forced to provide data to access features.
Limit Data Sharing – Only share children’s data with trusted service providers.
Technical & Operational Requirements
Age Verification Systems – Implement tools to verify user age & detect underage users.
Data Encryption & Security – Protect stored and transmitted children’s data.
Cookie & Tracking Restrictions – No third-party tracking or behavioral ads targeting children.
Consent Management – Maintain records of parental approvals and preferences.
5. Consequences of Non-Compliance
Penalties & Fines
-The FTC enforces COPPA violations, with fines up to:
- $50,120 per violation per child.
- Millions in penalties for large-scale non-compliance cases.
Legal Actions & Investigations
-FTC Investigations – The FTC regularly audits and fines companies for non-compliance.
-Consumer & Parent Lawsuits – Parents can file complaints over privacy violations.
-Notable COPPA Violations:
- YouTube fined $170M for collecting children’s data without parental consent.
- TikTok fined $5.7M for failing to properly delete underage user data.
Business Impact
-Reputation Damage – Non-compliance can lead to public backlash and lost user trust.
-Operational Disruptions – Companies may be forced to delete entire user databases.
-Increased Regulatory Scrutiny – Repeat offenders face higher fines & restrictions.
6. Why COPPA Compliance Exists
Historical Background
-1998: COPPA signed into law due to growing concerns over child data exploitation.
-2013: Expanded to cover mobile apps, social media, and new data types.
-2022-Present: FTC pushes for stricter enforcement against gaming & social media companies.
Global Influence & Trends
-Inspired Similar Laws:
- UK’s Age-Appropriate Design Code (AADC) (Stronger protections for kids online.)
- EU’s GDPR Article 8 (Requires parental consent for under-16 users.)
-Potential Future Updates:
- Stronger AI & facial recognition safeguards.
- Increased penalties for social media non-compliance.
7. Implementation & Best Practices
How to Become Compliant
1⃣ Update Privacy Policies – Clearly state data collection practices for children.
2⃣ Implement Age Screening – Use DOB checks and AI age verification tools.
3⃣ Obtain Verifiable Parental Consent – Offer email confirmation, payment card verification, or signed forms.
4⃣ Restrict Data Collection – Only collect essential information for service functionality.
5⃣ Provide Parent Dashboards – Allow parents to monitor and delete their child’s data.
Ongoing Compliance Maintenance
Regular COPPA Audits – Ensure privacy policies and data collection remain compliant.
Employee Training on Child Privacy – Educate staff on handling children’s data securely.
Incident Response Plans – Prepare for data breaches and compliance issues.
8. Additional Resources
Official Documentation & Guidelines
Conclusion
COPPA sets strict rules for handling children’s data, ensuring privacy protections, parental control, and legal safeguards. Compliance protects businesses from hefty fines while building trust with families.
Next Steps:
Audit Your Website & App for COPPA Compliance
Implement Secure Age Verification & Parental Consent
Ensure No Behavioral Tracking or Data Misuse